Christina Delisio for State Representative
Full campaign branding, advertising & strategy for a State Representative race in Massachusetts’ 5th Essex District.
A full communications operation, built fast.
When Christina Delisio launched her campaign for State Representative in Massachusetts’ 5th Essex District, the campaign needed a full communications operation built quickly, from branding and digital infrastructure to advertising and field materials.
Medley Creative Group served as the campaign’s lead creative and strategic partner, developing the visual identity, campaign website, advertising creative, and voter communications used across the district.
The campaign’s branding and messaging were designed to connect with voters across Cape Ann, emphasizing local leadership, practical solutions, and strong community ties.
An identity built for recognition.
Medley Creative Group created a distinct campaign identity system designed for clarity, visibility, and recognition across both digital and physical campaign environments.
- ✓Bold typography designed for readability on signs and literature
- ✓A wave motif referencing the campaign’s Cape Ann district
- ✓A clean blue color palette associated with trust and leadership
- ✓Flexible layouts adaptable for lawn signs, digital graphics, and advertising
The identity system allowed the campaign to maintain consistent visual recognition across every voter touchpoint.
On lawns, doorsteps, and in voters’ hands.
The identity carried into the materials voters saw every day across the district — from yard signs to literature handed out at the door.
A digital hub for the campaign.
The campaign website served as the central hub for:
- ✓Campaign messaging
- ✓Voter information
- ✓Volunteer engagement
- ✓Donations and supporter outreach
The site was integrated seamlessly with the campaign’s social media and advertising strategy.
Television, digital & social — one consistent message.
- ✓Television advertising creative
- ✓Digital video ads
- ✓Social media advertising
- ✓Social media campaign graphics
Strategy behind every message.
Beyond the creative, Medley Creative Group advised the campaign on how, when, and where to communicate with voters.
Messaging guidance
Advertising strategy
Voter communication planning
Rapid-response creative development
Running for office? Let’s talk strategy.
Identity, print, TV, digital, and the strategy that ties it together — built for campaigns that need to move fast.